The Killid Group

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TKG is the publisher of Killid Weekly and Mursal Women's Magazine, two of Afghanistan's most recognized and read publications launched shortly after the political changes of 2002.

With the highest weekly circulation of any publication in Afghanistan, Killid Weekly and Mursal represent one of the most effective ways to communicate with and influence public opinion in Afghanistan today.

Killid Weekly

Mursal

The first if these initiatives, Killid Weekly, were launched in the spring of 2002.

Killid Weekly was introduced as a news and general interest magazine with an initial nationwide reach of a handful of provinces and a weekly print run of 5,000 copies (link to Killid Weekly).

What seemed to be a small project at the time was actually Afghanistan’s first nationally distributed independent weekly in history.

Today, Killid Weekly (Mujali Killid) is reaching every province of the country with its circulation having grown to 25,000 copies a week. It has the highest print run of any publication in the country.

In 2003, TKG launched Afghanistan’s first nationally distributed women’s magazine, Mursal. Like Killid Weekly, it’s easy to read style and combination of entertaining and relevant pages made it an instant hit for women and girls in both urban and rural communities throughout Afghanistan. Mursal has a weekly print run of 15,000 copies and is also sold in every province of the country.

Both Killid Weekly and Mursal are sold for 15 Afghanis (31 cents ) and target a general audience and are published in Dari and Pashtu. They have the highest circulation of any publication in Afghanistan, reaching more Afghans than any other written press. Killid Weekly is also distributed in Quetta,Pakistan and Mashad, Iran.

Killid Weekly and Mursal have also become household names in every province of Afghanistan, making them one of the only national name brands in Afghanistan today and are generally sold out within a few days of making it to market, proving, despite high illiteracy rates there is a public demand for the written press in Afghanistan.

TKG also publishes Sapeda, a cultural quarterly which is a literary venue for emerging Afghan artists, poets and story tellers. Sapeda was first published in exile in Pakistan when creative expression was outlawed in Afghanistan, providing a valuable forum for many Afghans to showcase their work. TKG is proud to make Sapeda available within Afghanistan for the first time.